In 1971, Massimo Osti founded the Chester Perry brand. The name comes from the factory where Bristow, the hero of the Frank Dickens series, works.

Garment dyeing is the name given to a process pioneered by Massimo Osti and his collaborators for C.P. Company in the early 1970s in which a garment - usually made from white or raw un-coloured fabric - is only dyed as a final manufacturing step, subsequent to being fully-fashioned, as opposed to the conventional method of manufacturing garments from pre-dyed fabrics.

C.P. Company was founded by Massimo Osti, also known as "the godfather of urban sportswear".


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